Mike is the founder of Breakthrough Kings and creator of The Mirror Method™ — the system now taught inside Breakthrough Ads Academy, his 12-week coaching program for coaches and consultants who want to run Meta ads that attract premium clients. As a speaker, entrepreneur, and content creator, he’s built significant followings across YouTube, Instagram, and Facebook.

But Mike’s passion runs deeper than just marketing success. Having experienced the anxiety and stress of unfulfilling work himself, he understands the courage it takes to turn a part-time coaching practice into a full-time income. “Coaches help the world become a better place,” Mike says, “and my job is to make sure they can focus on changing lives instead of chasing leads.”

When he’s not helping coaches calibrate their Meta ads, Mike enjoys creating content, spending time with his wife of 18 years and their three children, and never missing a date night. His goal remains simple: help coaches look past their current circumstances and build the businesses of their dreams.